--- title: Marketing Blog | Tips description: Tips | The FindGood marketing blog gives the agency perspective on marketing trends. --- # Our Blog ### Subscribe to Email Updates ### Blog Topics - [inbound marketing (5)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/inbound-marketing) - [B2B marketing (2)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/b2b-marketing) - [LinkedIn (2)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/linkedin) - [Social Media Strategy (2)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/social-media-strategy) - [Blogging (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/blogging) - [GDPR (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/gdpr) - [Thought Leadership (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/thought-leadership) - [growth (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/growth) - [inbound (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/inbound) - [organic growth (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/organic-growth) - [webinars (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/webinars) [see all](https://www.incitemarketing.co.uk/marketing-blog/topic/tips#) ## [ Key Factors For a Successful Client-Agency Relationship](https://www.incitemarketing.co.uk/marketing-blog/key-factors-for-a-successful-client-agency-relationship) By [Guest Poster](https://www.incitemarketing.co.uk/marketing-blog/author/guest-poster) on 24 February 2015 [![](http://www.findgood.co.uk/hs-fs/hub/239547/file-2529390843-jpg/images/clientagency.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/key-factors-for-a-successful-client-agency-relationship) ## Jonas Klit Nielsen, Founder & CEO of [Mindjumpers](http://www.mindjumpers.com/) – A Social Media Management Company - addresses the key factors in building a successful client-agency relationship. **Transparency** Topics: [Tips](https://www.incitemarketing.co.uk/marketing-blog/topic/tips) [Agency client relationships](https://www.incitemarketing.co.uk/marketing-blog/topic/agency-client-relationships) [client/agency relationship tips](https://www.incitemarketing.co.uk/marketing-blog/topic/clientagency-relationship-tips) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/key-factors-for-a-successful-client-agency-relationship) ## [ 5 tips from Darwin for healthy marketing agency-client relationships](https://www.incitemarketing.co.uk/marketing-blog/bid/376336/5-tips-from-Darwin-for-healthy-marketing-agency-client-relationships) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 26 February 2014 [![](https://www.incitemarketing.co.uk/hs-fs/file-548076612-jpg/images/fotolia_45010277_xs.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/376336/5-tips-from-Darwin-for-healthy-marketing-agency-client-relationships) ## Creative marketing agency, [True Story](http://www.truestory.uk.com/), share their unique ethos for developing happy and successful client-agency relationships Agency life can be unpredictable and fast-changing, and much of this is driven by the needs of the client, both in terms of the workload and perceptions as to how the relationship is going.   Topics: [Tips](https://www.incitemarketing.co.uk/marketing-blog/topic/tips) [Agency client relationships](https://www.incitemarketing.co.uk/marketing-blog/topic/agency-client-relationships) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/376336/5-tips-from-Darwin-for-healthy-marketing-agency-client-relationships) ## [ Chemistry meeting expectations: clients vs. marketing agencies](https://www.incitemarketing.co.uk/marketing-blog/bid/374258/Chemistry-meeting-expectations-clients-vs-marketing-agencies) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 13 February 2014 [![](https://www.incitemarketing.co.uk/hs-fs/file-522501237-jpg/images/fotolia_8786229_xs.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/374258/Chemistry-meeting-expectations-clients-vs-marketing-agencies) # When it comes to the agency search and selection process, what do both clients and agencies expect from a chemistry meeting? # At FindGood we have been exploring this topic on both sides for many months. In that time we have noticed one size does not fit all, but first impressions still count. # Here, our head matchmaker Annabelle looks to bridge the gap between clients and agencies ## **Preparation** Clients do like an agency to come to a meeting fully prepared (forgive us if this sounds obvious but you'd be surprised), but this entails more than knowing the full background of the business. Topics: [Tips](https://www.incitemarketing.co.uk/marketing-blog/topic/tips) [agency pitch process](https://www.incitemarketing.co.uk/marketing-blog/topic/agency-pitch-process) [Chemistry meetings](https://www.incitemarketing.co.uk/marketing-blog/topic/chemistry-meetings) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/374258/Chemistry-meeting-expectations-clients-vs-marketing-agencies) ## [ SEO and social media tools from a digital marketing agency](https://www.incitemarketing.co.uk/marketing-blog/bid/359807/SEO-and-social-media-tools-from-a-digital-marketing-agency) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 12 December 2013 [![](https://www.incitemarketing.co.uk/hs-fs/file-406530569-jpg/images/fotolia_46080357_xs.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/359807/SEO-and-social-media-tools-from-a-digital-marketing-agency) # Knowing where to look when it comes to SEO and Social Media advice can be a battle, but here, Richard O'flynn, Director of digital marketing agency, [201 Digital](http://www.201digital.co.uk), offers his top professional tools and tricks to stay ahead... Professional tools for SEO and social media Searching Google for ‘SEO tools’ offers almost 40 million hits, and looking for ‘social media tools’ gives you ‘approximately’ 677 million. If even Google can only be bothered to approximate, then that makes searching for the right SEO and social media tools for your business something of a tricky ask, right? Add to that the plethora of social networks that are around and it can be difficult to handle the [social networks you choose ](http://www.201digital.co.uk/social-media-networks-for-business/)that are best for your niche. Fortunately, we’re here to help – here’s a list of some fantastic, essential tools that can really help boost the social media and SEO side of your business. ### **1. Staying contented** Topics: [Marketing Trends](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing-trends) [SEO](https://www.incitemarketing.co.uk/marketing-blog/topic/seo) [Tips](https://www.incitemarketing.co.uk/marketing-blog/topic/tips) [Marketing Agency](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing-agency) [Social Media](https://www.incitemarketing.co.uk/marketing-blog/topic/social-media) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/359807/SEO-and-social-media-tools-from-a-digital-marketing-agency) ## [ 5 things marketing agencies do to turn off potential clients [Part 2]](https://www.incitemarketing.co.uk/marketing-blog/bid/342896/5-things-marketing-agencies-do-to-turn-off-potential-clients-Part-2) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 30 October 2013 [![](https://www.incitemarketing.co.uk/hs-fs/file-350860256-jpg/images/6a00d8341d55ee53ef0147e09b897e970b-400wi-resized-600.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/342896/5-things-marketing-agencies-do-to-turn-off-potential-clients-Part-2) # You know the drill. Here's part two of our series on common mistakes made by marketing agencies during the search and selection process. # Catch up on [part one here](http://www.findgood.co.uk/marketing-blog/bid/342491/5-things-marketing-agencies-do-that-turn-off-potential-clients-Part-1). As always, get in touch via the comment section below, or [Tweet us](https://twitter.com/wefindgood), to share your views. Topics: [Tips](https://www.incitemarketing.co.uk/marketing-blog/topic/tips) [Marketing Agency](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing-agency) [Agency Search and Selection](https://www.incitemarketing.co.uk/marketing-blog/topic/agency-search-and-selection) [Pitches](https://www.incitemarketing.co.uk/marketing-blog/topic/pitches) [Pitch Process](https://www.incitemarketing.co.uk/marketing-blog/topic/pitch-process) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/342896/5-things-marketing-agencies-do-to-turn-off-potential-clients-Part-2) ## [ 5 steps to building an awesome blog ](https://www.incitemarketing.co.uk/marketing-blog/bid/343154/5-steps-to-building-an-awesome-blog) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 17 October 2013 [![](https://www.incitemarketing.co.uk/hs-fs/file-354250650-jpg/images/fotolia_56135524_xs.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/343154/5-steps-to-building-an-awesome-blog) # For marketing agencies and businesses of all shapes and sizes, blogs can be a fantastic inbound marketing tool. # Here, Gemma Farmer, of PR agency [Neo PR](http://www.neopr.co.uk/) gives her 5 quintessential steps for building a fool-proof blog. We're listening, Gemma... A **blog** (a contraction of the words **web log**) is a discussion or informational site published on the World Wide Web. Topics: [Marketing Agency Trends](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing-agency-trends) [Tips](https://www.incitemarketing.co.uk/marketing-blog/topic/tips) [Blogging](https://www.incitemarketing.co.uk/marketing-blog/topic/blogging) [In-bound marketing](https://www.incitemarketing.co.uk/marketing-blog/topic/in-bound-marketing) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/343154/5-steps-to-building-an-awesome-blog) ## [ 7 key reasons why marketing agencies lose pitches [Part 2]](https://www.incitemarketing.co.uk/marketing-blog/bid/341226/7-key-reasons-why-marketing-agencies-lose-pitches-Part-2) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 10 October 2013 [![](https://www.incitemarketing.co.uk/hs-fs/file-21372675-jpg/images/istock_000015899884small-e1334247883663.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/341226/7-key-reasons-why-marketing-agencies-lose-pitches-Part-2) # Is your marketing agency committing one (or all) of these 7 deadly sins in the pitch process? [Read part one here](http://www.findgood.co.uk/marketing-blog/bid/340825/7-key-reasons-why-marketing-agencies-lose-pitches-Part-1). Topics: [Tips](https://www.incitemarketing.co.uk/marketing-blog/topic/tips) [Marketing Agency](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing-agency) [Agency Search and Selection](https://www.incitemarketing.co.uk/marketing-blog/topic/agency-search-and-selection) [Pitches](https://www.incitemarketing.co.uk/marketing-blog/topic/pitches) [Pitch Process](https://www.incitemarketing.co.uk/marketing-blog/topic/pitch-process) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/341226/7-key-reasons-why-marketing-agencies-lose-pitches-Part-2) [All posts](https://www.incitemarketing.co.uk/marketing-blog/all) ![Incite Marketing](https://www.incitemarketing.co.uk/hubfs/INCITE%20IMAGES/logo/incite_logo_red.svg) The Factory, 2 Acre Road Kingston Upon Thames, Surrey. KT2 6EF [info@incitemarketing.co.uk](mailto:info@incitemarketing.co.uk) [+44 208 247 1850](tel:+44%20208%20247%201850) ### Follow us - [![Twitter](https://www.incitemarketing.co.uk/hubfs/redesign%20new%20files/TWITTER-inc.png)](https://twitter.com/incitesinsight) - [![LinkedIn](https://www.incitemarketing.co.uk/hubfs/redesign%20new%20files/linkedin-inc.png)](https://www.linkedin.com/company/11262404/) - [![RRS](https://www.incitemarketing.co.uk/hubfs/redesign%20new%20files/RSS-inc.png)](https://www.incitemarketing.co.uk/b2b-marketing-blog/rss.xml) ![](https://www.incitemarketing.co.uk/hs-fs/hubfs/partners-hubspot-1_bg.jpg?width=130&height=56&name=partners-hubspot-1_bg.jpg) ![](https://www.incitemarketing.co.uk/hs-fs/hubfs/partners-google_bg.png?width=130&height=56&name=partners-google_bg.png) ### Contact Us [**](https://www.incitemarketing.co.uk/marketing-blog/topic/tips#)