--- title: Marketing Blog | Google description: Google | The FindGood marketing blog gives the agency perspective on marketing trends. --- # Our Blog ### Subscribe to Email Updates ### Blog Topics - [inbound marketing (5)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/inbound-marketing) - [B2B marketing (2)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/b2b-marketing) - [LinkedIn (2)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/linkedin) - [Social Media Strategy (2)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/social-media-strategy) - [Blogging (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/blogging) - [GDPR (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/gdpr) - [Thought Leadership (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/thought-leadership) - [growth (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/growth) - [inbound (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/inbound) - [organic growth (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/organic-growth) - [webinars (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/webinars) [see all](https://www.incitemarketing.co.uk/marketing-blog/topic/google#) ## [ Marketing Agency Trends - 5 Digital Predictions for 2014](https://www.incitemarketing.co.uk/marketing-blog/bid/371203/Marketing-Agency-Trends-5-Digital-Predictions-for-2014) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 23 January 2014 [![](https://www.incitemarketing.co.uk/hs-fs/file-475787600-jpg/images/fotolia_49445611_xs.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/371203/Marketing-Agency-Trends-5-Digital-Predictions-for-2014) ## When [Carolyn Seaman](http://www.netmediaplanet.com/) of Marketing Agency, Net Media Planet came to us with her predictions for digital in 2014, we realised she might be on to something. ## So, below you'll find her definitive list for what to expect in digital marketing in the year ahead, and how to prepare your business The world of digital marketing -and certain how we work as a digital marketing agency- is fast changing and 2013 was clearly an eventful year. I expect 2014 to be no less action-packed. Here are my top 5 predictions to help brands take full advantage of the year ahead.   Topics: [Marketing Trends](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing-trends) [Google](https://www.incitemarketing.co.uk/marketing-blog/topic/google) [Digital Marketing](https://www.incitemarketing.co.uk/marketing-blog/topic/digital-marketing) [TV](https://www.incitemarketing.co.uk/marketing-blog/topic/tv) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/371203/Marketing-Agency-Trends-5-Digital-Predictions-for-2014) ## [ Single Letter SEO: More on the latest marketing agency trends](https://www.incitemarketing.co.uk/marketing-blog/bid/351245/Single-Letter-SEO-More-on-the-latest-marketing-agency-trends) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 15 November 2013 [![](http://www.findgood.co.uk/hs-fs/hub/239547/file-2206582146-jpg/images/single-letter-seo--the-companies-that-own-google-instant-autocomplete-search-suggestions_519a6b6b95b39_w587.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/351245/Single-Letter-SEO-More-on-the-latest-marketing-agency-trends) ## Agency search and selection sure does keep us busy at FindGood towers, and while we're always working hard to find clients that perfect PR agency, or marketing agency, or design agency (we really could go on), Infographic Fridays* are slowly becoming our favourite day of the blogging week. SEO is a tool that when combined with others, for example, PPC, PR, inbound or outbound marketing, etc, can blast a company wide open. However, some companies have both the firepower and expertise to rip most of us to shreads, in particular, these brand leaders, who have cornered the market on 'Single Letter SEO'. That means Google prompts searchers after just the first letter typed, helping the brands ramp up their traffic. Topics: [Google](https://www.incitemarketing.co.uk/marketing-blog/topic/google) [SEO](https://www.incitemarketing.co.uk/marketing-blog/topic/seo) [Marketing Agency Trends](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing-agency-trends) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/351245/Single-Letter-SEO-More-on-the-latest-marketing-agency-trends) ## [ Marketing agency trends: The challenges of Google Hummingbird](https://www.incitemarketing.co.uk/marketing-blog/bid/347242/Marketing-agency-trends-The-challenges-of-Google-Hummingbird) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 4 November 2013 [![](https://www.incitemarketing.co.uk/hs-fs/file-369338412-jpg/images/fotolia_47043636_xs.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/347242/Marketing-agency-trends-The-challenges-of-Google-Hummingbird) # Google Hummingbird has got us all in a flutter and is set to change the way businesses and marketing agencies work but its now smarter and more holistic, says Farky Rafiq, Director of SEO marketing agency, [Liquid Silver Marketing](http://www.liquid-silver-marketing.co.uk/). Topics: [Google](https://www.incitemarketing.co.uk/marketing-blog/topic/google) [SEO](https://www.incitemarketing.co.uk/marketing-blog/topic/seo) [Marketing Agency Trends](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing-agency-trends) [Hummingbird](https://www.incitemarketing.co.uk/marketing-blog/topic/hummingbird) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/347242/Marketing-agency-trends-The-challenges-of-Google-Hummingbird) ## [ How will the AdWords Campaigns Update affect marketing agencies?](https://www.incitemarketing.co.uk/marketing-blog/bid/323355/How-will-the-AdWords-Campaigns-Update-affect-marketing-agencies) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 31 July 2013 [![](https://www.incitemarketing.co.uk/hs-fs/file-242213420-jpg/images/wpid-photo-jan-14-2013-1115-am-resized-600.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/323355/How-will-the-AdWords-Campaigns-Update-affect-marketing-agencies) # Last week, we asked a select group of marketing agencies to comment on the [Google AdWords Campaign update](http://adwords.blogspot.co.uk/) and how they forsaw it affecting the industry. # Here, [Neil Brown](http://www.linkedin.com/pub/neil-brown/4a/a10/398), Head of Search and Conversion at Comms and Marketing Agency, [Cogent Elliott](http://www.cogent.co.uk/) shares his views on the changes. Topics: [Google](https://www.incitemarketing.co.uk/marketing-blog/topic/google) [Marketing Agency](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing-agency) [Search](https://www.incitemarketing.co.uk/marketing-blog/topic/search) [Online Marketing](https://www.incitemarketing.co.uk/marketing-blog/topic/online-marketing) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/323355/How-will-the-AdWords-Campaigns-Update-affect-marketing-agencies) ## [ An update on... The Google Adwords Campaigns Update](https://www.incitemarketing.co.uk/marketing-blog/bid/320080/An-update-on-The-Google-Adwords-Campaigns-Update) By [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) on 24 July 2013 [![](https://www.incitemarketing.co.uk/hs-fs/file-235031191-jpg/images/googleadwords-resized-600.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/320080/An-update-on-The-Google-Adwords-Campaigns-Update) ## Are you one of the advertising or marketing agencies whose Adwords dashboard has been cluttered with notifications of the impending Google update? Perhaps some of the 6 million already upgraded legacy campaigns (equating to almost 75% of all active campaigns) belonged to your advertising or marketing agency. Topics: [Google](https://www.incitemarketing.co.uk/marketing-blog/topic/google) [Adwords](https://www.incitemarketing.co.uk/marketing-blog/topic/adwords) [Trends](https://www.incitemarketing.co.uk/marketing-blog/topic/trends) [Marketing](https://www.incitemarketing.co.uk/marketing-blog/topic/marketing) [Advertising](https://www.incitemarketing.co.uk/marketing-blog/topic/advertising) [Continue Reading ](https://www.incitemarketing.co.uk/marketing-blog/bid/320080/An-update-on-The-Google-Adwords-Campaigns-Update) [All posts](https://www.incitemarketing.co.uk/marketing-blog/all) ![Incite Marketing](https://www.incitemarketing.co.uk/hubfs/INCITE%20IMAGES/logo/incite_logo_red.svg) The Factory, 2 Acre Road Kingston Upon Thames, Surrey. 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