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Creative Industry to Drive UK’s Recovery

By Danielle Stagg on 28 November 2012

I recently read a thought-provoking article by Andrew Marr entitled ‘Can Good Design Save The Economy’. Upon reading the article, I was proud to be creative industry as the central premise of the article is that the thinkers and creators who play in the creative/design industry may drive the UK’s economy in the future. Apparently, the design/creative industry contributes roughly the same amount to the UK’s GDP as Financial Services. But the article goes further to state that the number of individuals working in the Creative and Design Industries is nearly double that of the Financial Services. To my mind, the natural assumption which flows from these stats is that those working in Design are less business savvy than those working in the financial services industry.

If we really take a moment to think, the central message within the article is common sense. It’s been well articulated by others much wiser than I that our future economy (ie the world’s) will be fuelled by thinkers, professionals doing and creating new things of value which serve a worthwhile purpose and command a fair price from consumers.

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