--- title: Writing a brief with FindGood description: Tips on writing a brief for marketing agencies from marketing agency search and selection firm, FindGood --- # Our Blog ### Subscribe to Email Updates ### Blog Topics - [inbound marketing (5)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/inbound-marketing) - [B2B marketing (2)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/b2b-marketing) - [LinkedIn (2)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/linkedin) - [Social Media Strategy (2)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/social-media-strategy) - [Blogging (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/blogging) - [GDPR (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/gdpr) - [Thought Leadership (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/thought-leadership) - [growth (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/growth) - [inbound (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/inbound) - [organic growth (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/organic-growth) - [webinars (1)](https://www.incitemarketing.co.uk/b2b-marketing-blog/topic/webinars) [see all](https://www.incitemarketing.co.uk/marketing-blog/bid/265734/Writing-a-brief-with-FindGood#) ## Writing a brief with FindGood 25 April 2013 [![Share on Facebook](https://www.incitemarketing.co.uk/hs-fs/hubfs/INCITE%20IMAGES/social%20sharing%20icons/new/facebook_colour@2x.png?noresize&width=24&name=facebook_colour@2x.png)](http://www.facebook.com/share.php?u=https%3A%2F%2Fwww.incitemarketing.co.uk%2Fmarketing-blog%2Fbid%2F265734%2FWriting-a-brief-with-FindGood%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on LinkedIn](https://www.incitemarketing.co.uk/hs-fs/hubfs/INCITE%20IMAGES/social%20sharing%20icons/new/LinkedIn_green@2x.png?noresize&width=24&name=LinkedIn_green@2x.png)](http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.incitemarketing.co.uk%2Fmarketing-blog%2Fbid%2F265734%2FWriting-a-brief-with-FindGood%3Futm_medium%3Dsocial%26utm_source%3Dlinkedin) [![Share on Twitter](https://www.incitemarketing.co.uk/hs-fs/hubfs/INCITE%20IMAGES/social%20sharing%20icons/new/Twitter_orange%20copy@2x.png?noresize&width=24&name=Twitter_orange%20copy@2x.png)](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Fwww.incitemarketing.co.uk%2Fmarketing-blog%2Fbid%2F265734%2FWriting-a-brief-with-FindGood%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Fwww.incitemarketing.co.uk%2Fmarketing-blog%2Fbid%2F265734%2FWriting-a-brief-with-FindGood%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=Writing%20a%20brief%20with%20FindGood) ## Writing a brief for potential marketing agencies doesn't have to be a drama. While there are many tools, templates and tips available to help you when [writing a brief](http://www.findgood.co.uk/reports/agency-briefing-template/) on our website, we understand that starting with a blank white sheet of paper can be a bit daunting. So while we’d love it if every client was a master at writing a brief to select marketing agencies from, we’d also be up for just helping with writing the brief itself. Rest assured, we have lots of practice. So, [contact FindGood](http://www.findgood.co.uk/contact-us/) if you’d like some free, objective advice on writing a brief as you decide what’s best to include and exclude for your marketing and communications agency partners. Afterall, the solution which an agency delivers is only so good as the original input they receive from their client. ## [![Free Agency Briefing Template](https://no-cache.hubspot.com/cta/default/239547/15c4a832-6675-404f-8461-b350476b8de0.png)](https://cta-redirect.hubspot.com/cta/redirect/239547/15c4a832-6675-404f-8461-b350476b8de0)       Topics: [Writing a project brief](https://www.incitemarketing.co.uk/marketing-blog/topic/writing-a-project-brief) [project brief](https://www.incitemarketing.co.uk/marketing-blog/topic/project-brief) [brief template](https://www.incitemarketing.co.uk/marketing-blog/topic/brief-template) ![Danielle Stagg](https://app.hubspot.com/settings/avatar/eff1231c9f9e37c49ec1101586f32e8c) #### Written by [Danielle Stagg](https://www.incitemarketing.co.uk/marketing-blog/author/danielle-stagg) Previous Post [![](https://www.incitemarketing.co.uk/hs-fs/file-30226026-jpg/images/advertising_agencies-resized-600.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/265710/Advertising-and-comms-agency-selection-pros-and-cons) [Advertising and comms agency selection: pros and cons](https://www.incitemarketing.co.uk/marketing-blog/bid/265710/Advertising-and-comms-agency-selection-pros-and-cons) Next Post [![](https://www.incitemarketing.co.uk/hs-fs/file-31714747-jpg/images/decoupling_in_marketing_and_advertising-resized-600.jpg) ](https://www.incitemarketing.co.uk/marketing-blog/bid/274885/Decoupling-in-marketing-and-advertising-The-benefits) [Decoupling in marketing and advertising: The benefits](https://www.incitemarketing.co.uk/marketing-blog/bid/274885/Decoupling-in-marketing-and-advertising-The-benefits) ![Incite Marketing](https://www.incitemarketing.co.uk/hubfs/INCITE%20IMAGES/logo/incite_logo_red.svg) The Factory, 2 Acre Road Kingston Upon Thames, Surrey. KT2 6EF [info@incitemarketing.co.uk](mailto:info@incitemarketing.co.uk) [+44 208 247 1850](tel:+44%20208%20247%201850) ### Follow us - [![Twitter](https://www.incitemarketing.co.uk/hubfs/redesign%20new%20files/TWITTER-inc.png)](https://twitter.com/incitesinsight) - [![LinkedIn](https://www.incitemarketing.co.uk/hubfs/redesign%20new%20files/linkedin-inc.png)](https://www.linkedin.com/company/11262404/) - [![RRS](https://www.incitemarketing.co.uk/hubfs/redesign%20new%20files/RSS-inc.png)](https://www.incitemarketing.co.uk/b2b-marketing-blog/rss.xml) ![](https://www.incitemarketing.co.uk/hs-fs/hubfs/partners-hubspot-1_bg.jpg?width=130&height=56&name=partners-hubspot-1_bg.jpg) ![](https://www.incitemarketing.co.uk/hs-fs/hubfs/partners-google_bg.png?width=130&height=56&name=partners-google_bg.png) ### Contact Us [**](https://www.incitemarketing.co.uk/marketing-blog/bid/265734/Writing-a-brief-with-FindGood#)